Cookie Policy

Cookies are small data files that are placed on your computer or mobile device when you visit a website. They are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner (in this case, PureVitals) are called "first-party cookies."

In addition to first-party cookies, some cookies are set by external services that provide functionality such as analytics or advertising. These are known as "third-party cookies" and are governed by the privacy and cookie policies of those respective providers.

Cookies are not software programs and cannot carry viruses or install harmful code on your device. They simply store a short string of text that your browser reads and sends back to the originating site on your next visit.

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our site to operate, such as managing the items in your shopping basket or maintaining secure login sessions. We refer to these as "essential" or "strictly necessary" cookies.

Without essential cookies, core functions of purevitals.info would not work properly. For example, adding a vitamin product to your basket, proceeding through checkout, or keeping your session active while you browse the catalog all depend on these files.

These cookies collect information that is used either in aggregate form to help us understand how our site is being used or how effective our marketing campaigns are, or to help us customize our site for you. This data helps us improve the user experience and the efficiency of our Manchester-based operations.

For instance, aggregate analytics tell us which supplement categories are most browsed, which product pages receive the most attention, and where visitors commonly exit the checkout flow. We use this information to refine page layouts, fix broken links faster, and prioritize improvements that make shopping at PureVitals simpler.

Analytics cookies do not identify you personally. They report patterns and trends in aggregate, not individual behavior tied to your name or account.

You have the right to decide whether to accept or reject cookies. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas of our website may be restricted.

Most modern browsers let you manage cookies through their settings panel. You can typically block all cookies, accept only first-party cookies, or delete existing cookies already stored on your device. The exact steps vary by browser and version.

In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the site and deliver advertisements on and through the site. These cookies are managed by the respective third-party providers and are subject to their own privacy and cookie policies.

We do not control the cookies set by third-party services, and we cannot access the data they collect through their own cookies. If you want to limit how third parties use cookies to track your activity across other websites, you can usually do so through the same browser settings described above, or by visiting the provider's opt-out page directly.

We recommend reviewing the privacy and cookie policies of any third-party service if you are concerned about how your data is handled beyond purevitals.info.

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date shown at the top of this page indicates when the policy was last revised. Material changes will be posted here rather than sent individually, so checking back periodically is the most reliable way to stay current.